MARKETING (with a twist)

COMMISSIONED ARTICLES

WEB CONTENT & IMAGES

IN-CONFIDENCE SERVICES

THE BIRTHDAY
THE INHERITANCE
THE STIFF SHIRT
CHANGE IMPROVEMENT *pdf
DISCOVER NATURAL BEAUTY *pdf

DON'T BADGER ME!
KEEPING STOCK
ONE LAST CIGARETTE...
THIS (PLAYFUL) LIFE
WHAT ERRAND ARE YOU ON?

A BETTER LIFE
MEDIA TIGHT
PCS GROUP WA
PRANA

Winning proposals
KNOWLEDGECORE
Client relationships (unscripted)
PRANA

"Loved this... you were on fire Chris!"
Adette Rosenbach - January 2018
KNOWLEDGE CORE

"...2011 began our working relationship and we are still indebted to you. Thanks for what you do, always."
Agnelo Velho - January 2018
PRANA

"Chris, I see you've worked your magic again on the site... thanks mate!"
Dean Priolo - February 2018
PCS Group WA

IT'S YOUR PITCH. SELL IT WELL.

An NGO's internal memo to its front-line advocates

"At the end of the day, if we think outside the box, our communications strategies will exemplify state of the art clarity to consistently yet flexibly move our constituents toward underwriting our efforts."

HERE'S THE THING: your 'communications strategies' don't exemplify state-of-the-art clarity at all. I know how that sounds but if you prefer truth over 'polite'; here it is: you lost me with the first cliché and it only got worse. Frankly, for so long as you use this tortuous 'corpspeak' to motivate and inspire you are almost certainly arousing cynicism, apathy and largely hidden resistance (and that's just in your internal audience). Think about it...

Chris Lees. Preparedmind Australia
1998 - 2018

MESSAGE ME. I'M READY WHEN YOU ARE...